Tell the story. Align the people.
One discipline, clear ways to work together, from a free first step to an ongoing partnership. Each service shows its investment on request, and your written proposal confirms the exact scope and investment before any work begins.
Take the Alignment Assessment™
Two minutes, nine questions. See where your story, communication and alignment stand, and which service fits first.
Begin the AssessmentBook a discovery call
45 minutes to talk through your goals. You'll have a written proposal within 2–3 business days.
Book a Discovery CallLeadership. Captured.
A filmed interview series with the leaders building Charlotte. Featured leaders receive a 3–5 minute episode, three social cutdowns and a portrait session. Every episode is funded by a series partner.
Storytelling
Capture the story. Film, photography and interviews that show the work, the people and the moments that matter.
Event & Activation Coverage
For brand activations, launches, galas, conferences and community events.
- Pre-event shot plan and run-of-show review
- Cinematic recap film (60–90 seconds)
- Three vertical cutdowns for social
- Edited photo selects
- Two rounds of revisions
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Scoped to hours on site, crew and deliverables.
Brand Story Film
For organizations and leaders who need one piece that tells who they are and why it matters.
- Story discovery and interview plan
- 1–2 shoot days with interviews and b-roll
- 2–3 minute documentary-style film
- Three short cutdowns for social and web
- Licensed music, color and sound finishing
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Scoped to shoot days, locations and the number of finished pieces.
Legacy Storytelling
For families and legacy builders who want the stories of the people who built everything preserved.
- Interview: 2-hour filmed interview, 20–30 minute edited film
- Film: multiple family voices, 45–60 minute film with family photos and original music
- Documentary: multi-day, multi-generation, archival research
- Full raw interviews preserved for the family
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Scoped to the number of voices, sessions and what the family wants to keep.
Story Archive
For past film and legacy clients who want their footage kept safe and working.
- Secure archive of raw footage and finished films
- Two refresh edits a year: anniversary cuts, campaign cutdowns or updates
- Priority booking for new work
- An annual story check-in
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Scoped to the size of the archive and the number of refresh edits.
Narrative Strategy
Steward the story. The core narrative, messaging and voice that keep your story consistent in every room, channel and public moment.
Narrative Sprint
For founders, experts and teams who need a clear, usable story fast, before a launch, pitch or rebrand.
- Discovery interviews and a review of your current messaging
- Two-sentence core story and positioning statement
- One-page messaging guide: audiences, key messages, proof points
- 90-minute working session to put it to use
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Fully credited toward Narrative Infrastructure when you continue within 60 days.
Narrative Infrastructure
For organizations and leaders ready to have one story told the same way by everyone, everywhere.
- Stakeholder interviews and narrative audit
- Core narrative document and messaging architecture
- Brand voice guide and leadership talking points
- Content system: pillars, formats and publishing rhythm
- 90-day rollout plan with two check-ins
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Scoped to the size of your leadership team and the depth of the rollout.
Organizational Alignment
Align around the story. Advisory that brings leadership, teams and communication into agreement on what you stand for and how you show up.
Alignment Intensive
For leadership teams heading into a launch, growth push, merger or new chapter.
- Confidential pre-interviews with key leaders
- Facilitated half- or full-day leadership session
- Written alignment brief: shared story, priorities and gaps
- 30-day follow-up session
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Scoped to the number of participants and session length.
Strategic Alignment Partnership
For founders and leaders who want an embedded advisor keeping story, team and communication aligned as they grow.
- Quarterly alignment review with written recommendations
- Working sessions on messaging, launches and team communication
- Review of key communications before they go out
- Embedded tier: on-call access and one production day per quarter
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Three-month minimum, billed monthly.
Partnerships
Put your name beside the stories shaping Charlotte. For brands, venues and organizations that want ongoing visibility with the right audience.
Leadership. Captured. Partner
For businesses and institutions that want to be known for investing in local leadership.
- Episode Partner: "Presented by" credit and logo end card on an episode and its cutdowns
- Season Partner: presenting credit across all 10 episodes, plus a 60-second partner story
- Host Venue Partner: provide a filming location for a "Filmed at" credit
- Rights to share partnered episodes on your own channels
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Partner packages are confirmed in writing before each season.
Preferred Content Partner
For ballparks, arenas, event venues and organizers whose sponsors activate on site.
- Sponsor activation coverage at preset rates
- Recap film and three cutdowns within 7–10 business days
- A season highlight reel for your own channels
- A referral credit on booked sponsor work
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Proven with BatteryXchange at the Charlotte Knights.
From first conversation to finished work.
Discovery call
We talk through your goals, timeline and what's getting in the way.
Written proposal
Scope, timeline and exact investment, in writing. No surprises.
Kickoff
Deposit, calendar holds, interview schedule and a shared definition of done.
Delivery
Regular check-ins, clear milestones and revisions built in.
Good to know.
How is each investment set?
Every story is different. Crew, locations, the number of voices and turnaround all shape the final scope. Each service shows where the investment begins for the scope described, and your written proposal confirms the exact figure before anything begins.
How does payment work?
Projects begin with a 50% deposit, with the balance due on delivery. Partnerships are billed monthly with a three-month minimum.
Do you travel outside Charlotte?
Yes. Work within the Charlotte region is included. Elsewhere in North and South Carolina, travel is $350 per shoot day. Atlanta and the DC metro are $1,500 per trip for a crew of two, including one night. DC metro work is priced 25% above Charlotte and Atlanta.
Who is on set?
Joshua directs every production and leads every interview. A professional director of photography films it, with a second camera and assistant on larger shoots. Event coverage is filmed by the crew to Joshua's shot list and brief.
Is there a smaller way to start?
Yes. Fixed-scope Essentials: Story Session (60-second profile video and 10 photos) $1,950 · Event Coverage Essentials (2 hours) $1,750 · Legacy Interview Essentials $2,250 · Story Clarity Workshop $195 per seat · Alignment Snapshot $350. Essentials fees are credited toward larger work booked within 60 days.
Can services be combined?
Yes, and they work best together. A common path is a Narrative Sprint, then Narrative Infrastructure launched with a Brand Story Film. Combined engagements are quoted as one package.
How are leaders chosen for Leadership. Captured.?
Guests are invited or nominated. There is no fee to be featured; every episode is funded by a series partner. Nominate a leader through the contact page.
Do you work with nonprofits and ministries?
Yes. Mission-driven organizations are a core part of this work. Nonprofits, ministries and HBCU programs receive 10% off Signature engagements, and group rates are available for chapters and congregations.
Let's tell your story well.
Start with a conversation, or take the two-minute assessment first.